WordPress is the best of all content management systems available in the market. So, if anyone ever asks the question, “Is WordPress still relevant?”, the answer is still yes. So, it is very important to know about WordPress Development Trends.
It powers about 35% of the best one million websites in the world. WordPress is such a popular platform because it is continuously evolving to adapt to new technologies.
As the world is ever-changing, so are the WordPress development trends. Do you own a WordPress site or plan to opt for WordPress web development? It doesn’t matter.
You need to remain updated with web technologies and trends to give your audience a unique user experience. Whatever your requirements are, a WordPress development company can help you out.
The following are the WordPress trends that you should keep an eye on in 2021!
#1. Chatbot Integration
Did you ever visit a website and talk to their chat support? In most cases, it is a chatbot responding on behalf of the brand. However, this is not the only use case of a chatbot.
Chatbots can streamline a lot of administrative and customer support tasks for a business. So, chatbots have become a popular choice while developing for WordPress.
Some tasks with which chatbots can help are:
- Improving & automating customer support
- Monitoring clicks
- Capturing leads
- Improve the user experience
Due to AI, chatbots have improved and become more ‘human-like’. Even now businesses use chatbots in multiple ways.
We are pretty sure that this is one of the WordPress web development trends that are here to stay. To give you hindsight into the future of chatbots, 85% of businesses are expected to use it in the coming years.
A WordPress plugin development expert can help you with the integration of chatbots on your site.
#2. Voice Search Optimization
Do you remember the time when voice search first came into existence? Initially, the results of the voice search were quite basic and there were a lot of errors too.
Slowly voice search became a popular choice for both business and personal use. Voice enable search assistants like Google home are becoming more common too.
Right now, millennials use voice assistants on their smartphones and smart home devices too.
So, it should not be a surprise if voice search is included in the list of top WordPress development trends. A perfect example of the use of voice search is the retail industry.
Voice search will revolutionize eCommerce completely. Furthermore, voice search is also expected to participate and improve SEO.
Voice search will soon become relevant for all types of industries. Voice search optimization is among the WordPress plugin trends that you should consider.
#3. Augmented Reality & Virtual Reality
AR & VR is already making heads turn in the world of technology. AR and VR are giving a completely immersive experience to the users.
One of the best examples of an AR and VR app is the IKEA Place app. Customers can place different pieces of furniture in their room with the help of their smartphone camera.
The purpose is to give a preview of how the furniture will look in a particular spot.
Hopefully, this gave you a basic idea of how AR/VR works. Now, the WordPress platform allows VR content with 36-degree images and videos.
If you like the idea of using this technology on your dream website, then consult a WordPress theme development expert. AR/VR is one of the best WordPress development trends.
Why? Because the world is doing transactions online due to the COVID-19 pandemic. This alteration in shopping behavior is likely to stay even after things go back to normal.
#4. Progressive Web Apps
How many times did you want to try an app but don’t want to download it? We guess a number of times. This is the case for a lot of smartphone users and ultimately they decide against downloading an app.
What do you do in this situation? Progressive web apps are the answer! A PWA offers an app-like experience and performs pretty much like a native app without having to download it.
Benefits of a PWA are:
- Faster loading time
- Better user experience
- More flexibility
- Higher security
Progressive web apps have been in the market for a while now. They have become more popular now due to an increase in the use of smartphones.
Did you like the idea of developing a PWA? You can either create from scratch or use WordPress plugins to turn your website into a PWA.
#5. WordPress for eCommerce
The ability to shop from a website has almost become a necessity. You can convert your WordPress website development project to eCommerce by using Woocommerce.
Making your WordPress site into eCommerce is one of those WordPress development trends that don’t really need an explanation.
Woocommerce will use the SEO features of WordPress and give you a user-friendly website.
Some eCommerce sites that use WooCommerce are:
- Singer Sewing Machines
- Weber Grills
- Airstream
- Luminaire Home & Decor
- Clickbank
- Blue Star Coffee
#6. Artificial Intelligence
Artificial intelligence will actually be one of the most awaited WordPress design trends in 2021. Top WordPress developers will recommend you include AI in your website if you want to make it a hit among customers.
Artificial intelligence will allow you to understand consumer behavior online. It will help you to personalize all your marketing efforts.
Whenever a customer starts seeing offers or emails crafted exclusively according to what he/she was searching for earlier, they are bound to keep coming back to your brand.
So, artificial intelligence can prove to be a treasure in hindsight to get success with your eCommerce site.
#7. Rise in Drag & Drop Page Builders
Computer geeks will always be in favor of drag-and-drop page builders. The reason is that nothing beats the popularity of a personalized website.
You can develop your own website without having any knowledge of coding languages. As more and more people prefer a personalized website designed according to their whims, you can expect a rise in drag-and-drop page builders.
Of course, the functionalities of these page builders will differ from each other. The ultimate decision will be yours to choose a builder for your upcoming project.
#8. Focus on Data
Data is one of the most valuable assets of any organization right now. When you have data on your hand, you can personalize all the marketing activities of a business according to it.
Hence, many brands are now focusing on WordPress design development to get much-needed data.
Having useful data on hand about your regular customers as well as new ones will enable you to make important decisions faster.
Not to forget, a visually appealing design will help you make the customers stay longer on your web page.
Search engines will take into consideration the average time a visitor spends on your website. So, the better your website design, the better the chance of an improved indexing rating.
#9. Blockchain Technology
Blockchain technology is already a favorite in the financial sector. In the near future, you can expect the influence of blockchain technology to be seen on plugin development as well as monetization of the website.
You can also use technology to improve the overall security and speed of payment transactions. To make it easier for you, there are also blockchain plugins for you to just integrate into your website.
Watch out for this WordPress website development trend to make transactions hassle-free on your website.
#10. Synopsis
We cannot say that this is an exclusive list of WordPress development trends but it definitely contains some of the major trends. All of these trends will make your dream WordPress website better in one way or the other.
Initially, WordPress was considered to be right for small organizations. Advancement in the platform has changed it. Now, some of the biggest names in the industry are adopting WordPress. Some such names are:
- BBC America
- Mercedes-Benz
- Time
- Chicago Sun-Times
- AMC
- Beyonce
- The Walt Disney Company
- Vogue
Final Thought
It is not possible for a person from a non-technical background to remain updated with all the new features that WordPress keeps adding.
In such a scenario, hire a WordPress developer to either add new features to your existing website or develop a new one from the scratch. An experienced and professional developer can bring your ideas to life.
So, choose the developers’ team after considering every factor. Also, make sure that they are updated with the latest in website designing too.
After all the appearance of your website is going to motivate your customer to scroll further.
Keep in mind, that we are not recommending complete dependency on the developers. It is necessary to have some knowledge of popular trends.
We sincerely hope that you got a glimpse of how WordPress can only make your website better in the near future. Try and incorporate some of these trends to make your online business reach new heights.
Do you plan to incorporate any of the mentioned trends in your WordPress site? Or do you want to understand the technical aspects of these trends?
Our expert team is all ears for your questions! Let us know your queries on [email protected]!
