The eCommerce market has become highly competitive. It is becoming more and more challenging to gain loyal customers for a business.
Shopify as a platform is excellent and makes it easy to sell online. But what about the hundreds of Shopify apps available in the market? How do you choose one for your online store?
If you are new to the whole thing, then there is a need for some guidance. This blog will offer you the information you need. Different Shopify apps will enhance your Shopify store.
We will be discussing the best Shopify apps that are free to use. As all of them serve different purposes, it is necessary to know the basic details about them.
It would help if you kept in mind that this list is not exclusive. You may get inspired and have some Shopify app ideas of your own.
In that case, reach out to a Shopify app development company. While you brainstorm ideas, we will start with the list!
14 Best Shopify Apps to Use in Your Shopify Store:
1. Oberlo
Oberlo is a dropshipping product importer app. A store owner can easily import dropshipping products with a single click.
It means the product will be in the store on the same day. Also, it will eliminate the need for bulk inventory and design its own products.
With Oberlo, you can start a low-risk business. Not only that, but you can also process orders.
As the whole process is automated, all you need to do is a single click. This app is perfect for people who are still working at their jobs at the side.
2. Sales Notification
As the name suggests, the app will notify you of sales conversion. It is the best app to boost sales of Shopify stores. You can encourage purchasing via sales notifications.
You can set cart notifications for creating a sense of urgency. Even give away private/free products to your customer depending on their choice.
3. Facebook Chat
This is the Facebook Messenger chat app. Use this app for your Shopify site in the early stage. It will be a great decision in the long run.
The Facebook Chat app will be a real-time communication channel with your customers. You will be able to answer their questions quickly so they can make a purchase decision easily.
Moreover, you can also connect the eCommerce store with your Facebook page. This will just up your customer service game.
4. Thank You Email
“Thank You Email” is a Gratitude Email app. Many businesses make all the efforts to make a sale. When it happens, they forget to continue to market to their customers.
Automating will enable you to send emails to customers after they make a purchase. As a customer just made a purchase, they are more likely to open your email too. You can introduce yourself, build a personal connection, and promote the brand.
Keep in mind that there is some delay in sending an email. Otherwise, customers may think it is automated.
5. Omnisend
Omnisend is an email marketing app with omnichannel features. This is one of the best free Shopify apps as it is more than just emails. You can create strong workflows with easy-to-customize templates.
There is also an option to add multiple channels – email, SMS, push notifications, WhatsApp, Facebook Messenger, and more.
You will be able to send the perfect message to your customers. Smart segmentation will help to do targeting based on customer data, campaign engagement, and shopping behavior. If you want to get the most out of email marketing, then this app is for you.
6. Sales Countdown Timer
This is a countdown timer app. The app will help optimize the store by creating a feeling of urgency with a countdown timer.
A countdown timer is always successful in convincing people that this is the right time to buy. It works well with impulsive buying and helps in converting customers.
The best thing is you can change the timer as per your website’s theme. There is an option to choose the start and end dates.
If your website already has the traffic, then Sales Countdown Timer is a great choice to convert them.
7. Product Reviews
The name is self-explanatory. The company’s two apps – Product Reviews and Product Reviews Addon app are both a great choice. Customer reviews will help build social proof on your product page.
A good feature of the app is that it is search engine optimization friendly. This means you can add the product review scores to Google search.
High scores are added to the website. When a customer searches on Google, this product score will help to increase click-through to gain customers.
The Product Reviews Addon app is a paid one, but it is worth checking out in the future.
8. Free Persistent Cart App
Persistent Cart is an app for abandoned carts. There are some customers who shift from one device to another to complete the transaction.
If you get similar customers, then this is one of the best Shopify apps for you. For instance, some of them will search for products/services on smartphones but will purchase from a desktop/PC.
Here, the customer will be able to see the cart items irrespective of the device being used.
Picking up shopping right from where they left will help increase sales. It will serve as a reminder that there are items in the cart yet to be shopped.
9. Free Shipping Bar
It is a shipping details app. In online shopping, customers will always want to know the shipping costs.
You can offer free shipping and mention the same. You can also set a free shipping limit which will help to increase the average order value. Using the bar app will enable customers to easily check out the shipping details.
This will make the purchase easier. The “Free Shipping Bar” app may also help in reducing the abandoned cart rates as well.
10. Points, VIP, Referral Programs
It is quite easy to guess that this is a Loyalty App. It is necessary to show customers that you value them. This app will allow you to reward customers by allocating points.
The points can be used for special offers like discounts, free products, or free shipping. As per the app makers, their clients see a 58% increase in repeat customers.
It only makes sense to remarket to those people who already know your brand, rather than acquiring new ones.
Furthermore, you can also surprise customers by giving them discount codes on their birthdays or anniversary. All these efforts will leave a lasting impression on their mind.
“Exit Intent Pop-up” is a pop-up app. Pop-ups are a great way to build an email list. You can offer discounts in exchange for new followers or subscribers.
This is one of the best Shopify apps in 2021 for business owners who want to grow their following on social media.
The said discount will motivate customers to make a purchase who were otherwise there to browse the website. The app’s exit pop-ups may also help reduce the abandoned cart rate.
On the other hand, keep in mind that pop-ups can be annoying too. So, remove any other pop-up apps you might be using. Don’t forget to check it on the mobile site, too, as you don’t want to miss out on those conversions.
12. Plugin SEO
Again, as the name suggests, the app is for SEO. Yes, advertising is great, but you also need to increase the store’s organic traffic.
This SEO plugin will help you to optimize Shopify store pages by offering suggestions for improvement. It is, even more, the perfect choice if you are on a tight budget.
In case you need some extra features, then there is a paid version too. We say this is one of the must-have apps on your store.
13. Web Push Notifications
Push notifications are an essential part of marketing now. You can notify customers of every latest addition or offers on the website with the help of this push notifications app.
Needless to say, it will boost the sales of your online store. Also, you may want to remove any other pop-ups on the web page to reduce mobile issues.
The focus will be getting clicks on the notifications. Here, the best part is you can gain the customers back who abandoned their carts.
14. SearchPie
There’s no question that optimizing your e-commerce store for search engine ranking is essential. After all, if potential customers can’t find your site, they can’t buy from you. And while there are lots of different ways to go about improving your SEO, one of the best is to use a Shopify app like SearchPie.
SearchPie is designed specifically for Shopify stores and helps you get more visibility in Google and other major search engines. It does this by automatically generating keyword-rich titles and descriptions for your products, which makes it easier for search engines to index and rank your site. Plus, it offers other features like automated sitemaps and support for Schema markup, both of which can further improve your SEO.
In short, SearchPie is one of the best Shopify SEO apps out there, and it’s a great way to help improve your store’s visibility and rankings. So if you’re looking to take your SEO game up a notch, check out SearchPie.
Conclusion
A lot goes behind managing an eCommerce store. Given the dynamic market conditions, it is essential for business owners to be at the top of their game always.
Technology has proved to be quite helpful in every aspect of our lives. Then why not use the same to benefit businesses too? The list of best Shopify apps will precisely serve that purpose.
Start using these apps as per your requirements and see the wonders they do to boost your Shopify store’s performance and sales.
Do you want to enter the Shopify marketplace with your own app? Do you have an idea capable of changing things? If yes, contact our team of developers at [email protected]!
