Hey business owners! Got a new app idea ready to roll out? The big question is: Android or iOS? Both platforms are powerhouses, with over 2.6 million mobile apps available for Android and 2.2 million for iOS, it is clear that both platforms have a massive influence on the market. 

But here’s the catch, Android powers around 70% of the world’s smartphones, while iOS dominates in revenue per user. So, how do you choose the right platform for your Mobile App Development? Let’s explore the key differences and discover which platform can give your app the best chance to succeed.

What is Android App Development?

Android app development involves creating applications for devices that run on the Android operating system. Popular programming languages used include Java, Kotlin, JavaScript, C++, or C.

Android, developed by Google, powers a wide range of devices like smartphones, tablets, wearables, and other smart gadgets. Android is compatible with most devices and offers many features, which makes it the leader in the mobile OS market.

As a result, there has been a steady increase in Android mobile app development.

What is iOS App Development?

iOS app development is the process of creating apps for Apple devices such as iPhones and iPads. It uses programming languages like Swift and Objective-C, along with tools like Xcode and Apple’s iOS SDK.

Opting for iOS Mobile App Development brings benefits like regular OS updates, easy-to-use features, compatibility with sharing options, a dedicated user base, and access to the Apple App Store. Security and privacy are also major strengths of iOS development.

Although iOS apps are designed specifically for Apple devices, the platform’s market share is smaller than Android’s. However, iOS apps generate about 85% more revenue compared to Android apps.

iOS and Android: 10 Main Difference

When comparing iOS and Android development, the differences go beyond the operating systems. They reflect the unique ideas behind each. Let’s take a closer look at the 10 main differences between iOS and Android development.

☛ Programming Languages

The programming languages used for iOS and Android development are one of the most obvious differences. 

Android Development: For Android, the programming languages are Java and Kotlin. Java has been around for years and is trusted for its reliability, security, and support from a large developer community. It’s often used for enterprise software. Kotlin, however, is considered an improvement over Java. It’s more concise, expressive, and efficient, resulting in apps that are more reliable and have fewer bugs.

iOS Development: For iOS development, Swift is the primary programming language. Swift is known for being fast, memory-efficient, and easy to use. It’s also often chosen for its performance and simplicity. Objective-C, the older language for iOS, is stable and reliable but harder to use, so it’s typically suited for experienced developers.

☛ Complexity

Android Development: In contrast to iOS development, Android development is more complicated. This is because Android is open-source, allowing many different manufacturers, like to use it in their devices. Developers must ensure that their apps work on a wide variety of devices, which increases the complexity of development.

iOS Development : iOS app development is generally easier than Android development. The reason for this is that iOS developers only need to build apps for Apple’s devices, which are all similar in design and function. Additionally, Apple’s closed and regulated ecosystem makes the development process more straightforward , making it ideal for custom mobile app development.

☛ App Design

Android Development: Android apps, however, tend to use more animation, vibrant colors, and complex interfaces. The design is often more dynamic and expressive. These design differences reflect the overall viewpoint of the operating systems. Users can usually tell which operating system an app belongs to based on its design.

iOS Development : iOS apps follow a minimalist design philosophy, which means fewer navigation elements, a limited color palette, and simple shapes. The focus is on creating a clean, easy-to-navigate interface.

It’s important to follow design guidelines for both iOS and Android to meet user expectations. Even small changes can be seen negatively by users, as they are used to a certain style.

☛ Market Share

Android has a larger market share than iOS globally. However, in regions like the United States and Europe, iOS tends to dominate. Before deciding which platform to develop for, it’s important to understand the target audience. If your target market is in countries with high iOS usage, then developing for iOS may be the better choice.

☛ User Demographics

Android: Android users, on the other hand, are more widely distributed across the globe, especially in developing countries. They tend to have lower incomes and spend less on apps compared to iOS users.

iOS: iOS users are generally located in regions with higher average incomes. They tend to spend more money on apps, in-app purchases, and premium features. Hence it is a suitable option for custom mobile app development targeting premium markets.

☛ ROI (Return on Investment)

For app developers, one of the most important considerations is the return on investment (ROI).
iOS apps tend to have a higher ROI for a couple of reasons:

  • iOS users spend more on in-app purchases and app downloads, mainly due to their higher average income.
  • iOS has less in-app advertising, as ads are not as profitable for iOS developers. On the other hand, Android apps tend to have a lower ROI. Android users spend less on in-app purchases, and Android apps rely more on in-app advertisements for revenue.

☛ Time and Budget

Android Development: Android development typically takes longer due to the need to address compatibility across a wide range of devices. Ensuring that an app works smoothly on different manufacturer’s devices adds to the time and cost of development.

iOS  Development: iOS Mobile App Development is generally quicker. However, the cost of developing an iOS app can still be significant because of Apple’s paid developer program, which requires a yearly subscription.

In both cases, time and budget can vary depending on the complexity of the app. It’s important to discuss these factors with your development team to get a better understanding of the specifics.

☛ Post-Launch Support

After launching an app, the ongoing support requirements can differ significantly for Android and iOS.

Android: Since Android supports many devices with different versions of the operating system, developers need to continuously test and update the app to ensure it works well across all supported devices. This can make post-launch support more time-consuming.

iOS: iOS, on the other hand, has a more standardized ecosystem. There are fewer device types, making it easier for developers to maintain apps after launch. However, iOS developers still need to stay up to date with Apple’s regular OS updates and new device releases to ensure the app remains compatible with the latest features.

☛ App Store Approval Process

The process for getting an app approved differs between the Apple App Store and Google Play Store.

Android: In contrast, Android apps typically go through a faster approval process with the Google Play Store. 

iOS: Apple’s approval process is more stringent, and it often takes longer to get an app approved. Apps are reviewed thoroughly to ensure they meet Apple’s strict guidelines.

While both stores have specific rules, iOS tends to have a more detailed review procedure.

☛ Security and Privacy

Security and privacy are important considerations for both iOS and Android apps.

Android: Android, being open-source, offers more flexibility but also comes with more risks. Android apps are more vulnerable to security issues, so developers must take extra steps to secure user data. iOS developers, on the other hand, rely on Apple’s built-in security and privacy policies to protect user information.

iOS: iOS is known for its strong security features. Apple implements end-to-end encryption, regular security updates, and a thorough app verification process, all of which help minimize risks.

Summing it Up

So, iOS or Android? The choice isn’t easy, especially after considering the key factors like time and budget. If your goal is to reach a premium audience and you don’t have a tight budget, iOS app development might be the right fit. However, if you’re targeting a global audience, exploring the app market, or working within a limited budget, Android development could be the better choice. 

Regardless of which platform you choose, partnering with an experienced Custom Mobile App Development company can significantly boost your chances of success. Their skilled developers ensure a smooth and efficient development process, supporting your business growth.

FREQUENTLY ASKED QUESTIONS (FAQS)

If your focus is on high-income users in North America and Western Europe, begin with iOS. For a wider global reach, especially in emerging markets, consider Android.

Android development is cost-effective, making it a great choice for startups with limited budgets. It also offers access to a larger global user base.

Yes, you can. This is known as cross-platform development. Be sure to discuss this option with your developers.